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Inhouse-Workshop 1.2

Strategy implementation: Successful strategy implementation through skillful change management

A new strategy can only be implemented successfully if the staff is willing to accept changes. Learn how to master necessary change processes and how to use the right tools to become a successful "change manager".

Content + tools

  • Roles and tasks of a change manager

  • Change management: complexity, uncertainty, leadership & learning

  • Evolutionary vs. revolutionary change

  • Growing from cynicism to action: "Just another wheeze-a-week strategy..."

  • The 8 steps of successful change: from the first communication to the institutionalization of changes

  • Power base, coalition building and communication in times of change

  • Handling resistance and eliminating social disruptions

     

Target groups

  • (Junior-level) executive teams
  • Departments involved in corporate strategy
  • Start-ups

     

Trainer

Prof. Dr. Marcel Crisand

In consulting and training projects, Prof. Dr. Marcel Crisand combines his leadership experience from change management projects of the last decade with the most effective team development and leadership concepts available today. He has published fundamental concepts of his work under such titles as "Psychologie der Gesprächsführung" (Psychological Conversation Techniques). One of his trademark characteristics is his contagious enthusiasm, which never fails to fascinate his audience.

 

Learn more about Prof. Dr. Marcel Crisand

Reference projects

Fresenius Kabi AG

Heidelberg Postpress
Deutschland GmbH

Stadtwerke Essen AG

 

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